Delivered a 9.1x ROI on ad spend, with multiple properties sold from digital leads alone.
Challenge
Von Poll Real Estate, one of Europe’s largest luxury property networks, needed a consistent flow of qualified buyers and sellers across multiple regions. Their traditional marketing—events, print, and referrals—was strong, but digital lead generation wasn’t optimized. They wanted a system that could produce high-quality leads for local offices without diluting the premium image of the brand.
Solution
We engineered a multi-market real estate lead engine:
Built geo-targeted landing pages highlighting luxury listings and lifestyle benefits.
Ran Meta Ads showcasing aspirational property videos to attract affluent buyers.
Launched Google Search & Display Ads for high-intent keywords like luxury villas for sale and sell property in [city].
Created LinkedIn campaigns targeting executives and investors across Europe.
Automated CRM workflows to route leads directly to the nearest Von Poll office.
The Results
Generated 1,284 qualified buyer and seller leads in 6 months across 7 countries.
Lowered cost-per-lead by 39% compared to traditional campaigns.
Increased high-ticket property inquiries by 62%.
Delivered a 9.1x ROI on ad spend, with multiple properties sold from digital leads alone.