Over-delivered ROAS Goal by 3.18x on Pinterest Ads for eCommerce Brand
The Client
We were approached by Beebombs after they had been doing Facebook Ads in-house for the first 18 months in business.
They were achieving a 2.45 ROAS (return on ad spend) by themselves but knew it could be improved whilst also scaling the budget.
Client Goal: Increase ROAS up to a 4x, whilst scaling budgets significantly. And of course, bring awareness to #bringthebeesback.
What We Did
Our team first concentrated on using Beebombs existing creative assets to create a number of videos and UGC for single-image creatives.
Using these, we built them into our full-funnel Facebook strategy, which helped double their ROAS rapidly.
Our creative team then built more custom creatives with full video production. We have now produced over 5 videos for Beebombs, all of which are designed for different parts of the funnel.
We also manage all of their social communities & content across the UK, Ireland, Germany and Poland.
Whilst working with them, we have achieved:
- Acquired more than 146,000 customers.
- 5.2x ROAS
- European growth, and managing the entire social presence (paid + organic).
- A potential of 6.13 million square foot of wildflower meadows to help #bringthebeesback